January 3, 2016

JF488: How to Build a Million Subscribers #skillsetsunday

He mailed out 2 BILLION direct mail pieces to clients…yes 2 Billion. He stood out, and eventually built his “tribe” or his following rather. He is a relationship genius and believes that customers will return many times if the proper content is created. Hear why consistent blogging, lead capture, and value add opportunities will land you a large subscribers list.

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Brian Kurtz’s background:

  • Recently left Boardroom Inc after 34 years where his team mailed out close to 2 billion direct mail pieces over his career and under his leadership revenues of the company went from $5M to $150M
  • Was also responsible for building Boardroom’s print and electronic newsletters which now has close to 2M subscribers
  • Founder, Titans Marketing, LLC is direct response across multiple channels
  • Say hi to him at www.briankurtz.me

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